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Pharmaceutical Market Pharmaceutical Top–Trends: Big Pharma Eyes for Latin–America

Editor: Dominik Stephan

‘Big Pharma’ looks beyond developed economies: Major growth will be achievesd in Latin America, Asia and Eastern Europe, new VFA-figures indicate…

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Today the developed nations account for the lion's share of pharmaceutical consumption, but the pharmerging markets are closing in on them fast.
Today the developed nations account for the lion's share of pharmaceutical consumption, but the pharmerging markets are closing in on them fast.
(Source: VFA)

Since 1992, the global pharmaceuticals turnovers more than quadrupled. The developed nations still account for a lion’s share of this market: 36% of all pharmaceuticals are sold in the US, followed by Europe and Japan. But the “Big Three’s” shares are dwindling: The developing nations already account for about a quarter of the global pharmaceuticals-market and are still growing strong. Especially South and Latin America are currently witnessing a boom in pharma products.

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