Drink Technology India Packaging and Beverage Under One Roof

Editor: Dominik Stephan

The trade fair duo drink technology India and International PackTech India were extremely successful with a visitor increase of 37 per cent. Held from September 25–27, 2014, around 10,250 trade visitors came to the Bombay Convention & Exhibition Centre, Mumbai to obtain information about solutions for the international packaging, package printing, processing, beverage and food industries.

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Business discussions held between visitors and exhibitors
Business discussions held between visitors and exhibitors
(Picture: Messe München International)

Drink technology India (dti) 2014 and International PackTech India 2014 already took place for the third time together under one roof. A total of 230 exhibitors presented their products over the three-day trade fair; 119 of which exhibited at drink technology India, which experienced an increase of approximately 20 per cent in its number of exhibitors and occupied net area. The area of food processing was represented at drink technology India for the first time and is to be expanded further in the future at both shows.

The trade fair duo again confirmed its reputation as a business platform that provides customized solutions for the India market. A striking feature this time was that the stand presentations of the exhibitors were in part substantially more extravagant than in the past years. The picture on the trade fair grounds was characterized by intensive technical discussions at trade fair stands with lots of visitors.

Organizers’ Point of View

The organizers, Messe München International (MMI) and its subsidiary MMI India for drink technology India as well as Messe Düsseldorf and its Indian subsidiary for International PackTech India, also drew a most positive balance. “We have achieved a completely new level with this result,” declared Deputy Chief Executive Officer, Messe München International, Dr Reinhard Pfeiffer. “Following three joint events, drink technology India and International PackTech India have finally become established in the Indian market.”

For MMI India, the official organizer of drink technology India, its Deputy CEO, Bhupinder Singh stated, “We will make continuous efforts to make this exhibition much stronger in the future editions, which will mutually benefit our exhibitors, visitors and the industry.” CEO, Messe Düsseldorf, Werner M Dornscheidt underlined, “Companies meet well prepared customers here who are ready to invest. Exhibiting companies reported very concrete business negotiations. The visitors put up with long travel distances in part to experience new technologies demonstrated live by international and domestic suppliers at this trade fair. The very positive result of the trade fair duo makes us optimistic for the future.”

Expectations Exceeded – Investment Projects Underway

German Engineering Federation (VDMA) was the official conceptual sponsor of the event. Managing Director - Food Processing and Packaging Machinery, German Engineering Federation (VDMA), Richard Clemens stated, “Our expectations with respect to the number of visitors and competence have been considerably exceeded. You sense a very positive mood with corresponding investment projects. Both trade fairs have become the optimum platform for the industry, and the many high-quality contacts promise good trade fair follow-up business.” The Indian branch of VDMA, VDMA India, provided valuable support in moderating the round table talks and the exhibitor forums.