Environmental Development Norma Starts Development Program for Clean Water in India
Joining technologies specialists Norma launched the development aid program Norma Clean Water in Pune, India. Among other things, the three-year project seeks to improve water supply and hygiene as well as restore sanitary facilities in 50 schools in the Pune district.
Pune/India – Norma Clean Water is a cooperation with the child aid organisation Plan International Germany. Plan International is one of the world's oldest independent child-focused organisations working in 50 countries in Asia, Africa and Latin America and finances sustainable self-help projects by means of sponsorships, donations, public funds and corporate cooperation. About 14,000 girls, boys and teachers in 50 schools across urban and rural communities in the Pune district will benefit from better water supply and sanitary infrastructure and learn about the importance of hygiene. Part of the project will be the use of joining technology products of Norma Group, which has continually expanded its activities in water management over the years. In addition, Norma employees on site, for instance as part of corporate volunteering, and globally will be involved in the project.
“As a good corporate citizen, we want to give back to the communities in which we operate. Norma Clean Water is directly linked to our core business. Many of our joining products are used in water management,” says Werner Deggim, CEO of Norma Group.
Education for Water Hygiene
“To this day, over 60 percent of the rural population in India have no access to proper sanitary infrastructure and piped water. Poor hygiene and the lack of privacy prevent particularly teenage girls to continue attending school,” says Maike Röttger, Head of Plan International Germany.
That is why Norma Group´s financial support goes beyond building water supply systems and separate sanitary facilities for boys and girls and also focuses on hygiene education in order to bring about a behavioural change so that children, teachers and parents use water more responsibly. In hygiene trainings, they learn that it is important to properly wash their hands, regularly clean the sanitary facilities and use clean water to effectively prevent diseases. The girls and boys also engage in children‘s and youth clubs where they seek to implement better hygiene in their environment.
“We are happy that Norma Group supports this measure and improves the health of children and families with Norma Clean Water. This project enables particularly girls to attend school,” says Maike Röttger.