Plastics Circularity Borealis, Neste, MAM Team Up to Create Sustainable Baby Product

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Borealis, Neste and MAM have developed a new soother which has been created with renewably-sourced feedstock. The rigid part of the soother is made up of renewably-sourced polypropylene from Borealis’ portfolio of circular polyolefins and is manufactured with Neste’s raw material which is made entirely from renewable raw materials.

Vienna/Austria – Borealis, Neste and MAM collaboratively announce an exciting product development made possible by value chain collaboration in the spirit of Everminds, the platform created to accelerate action on plastics circularity. MAM has been creating innovative and unique baby products such as soothers and baby bottles for more than 45 years, and has recently launched its first climate-neutral soother. The rigid part of the new MAM Original Pure soother is composed of renewably-sourced polypropylene (PP) from the Bornewables portfolio of circular polyolefins, manufactured with Neste RE produced entirely from renewable raw materials.

Furthermore, the packaging of MAM Original Pure soother, which also functions as a sterilizer box, is also made using the Bornewables. This development is an excellent example of how eco-efficient design and the use of circular polyolefins can substantially reduce the carbon footprint of a product while at the same time guaranteeing its safety and superior product quality.

In their efforts to decarbonize and reach their sustainability targets, many industry sectors are seeking safe and cost-efficient alternatives for plastics made using fossil-based feedstock. Grades in the Bornewables portfolio are often the ideal replacement solution. Using renewable Neste RE feedstock derived for this collaboration solely from vegetable oil origin waste and residue streams, the Bornewables are produced according to the mass balance model which enables circular polyolefins to be tracked, traced, and verified throughout the entire value chain.

Upstream partner Neste supplies Neste RE feedstock consisting of renewable propane to Borealis for dehydrogenation. It is first converted to renewable propylene, then to renewable PP at Borealis’ own ISCC Plus certified production facilities in Belgium. As a drop-in solution on the production line, the Bornewables are commercially available in Europe and are suitable for use in a wide range of applications, including food packaging.

“In line with our Everminds initiatives to work with partners along the value chain to accelerate action on circularity, we strive to offer innovative and circular material solutions that help our partners and customers attain their own ambitious climate and sustainability targets – with this, we re-invent essentials for sustainable living,” says Peter Voortmans, Borealis Global Commercial Director Consumer Products.

“The collaboration with Neste and MAM is a prime example of how upstream and downstream partners can come together to accelerate plastics circularity.”

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