Event Preview: Hannover Fair 2016

Obama to Visit the No. 1 Hot Spot for the Connected Industry

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American ambassador John B. Emerson appears to be convinced and optimistic that the American partnership is a perfect fit for the main topic of the trade fair. After all, innovations not only interest the American entrepreneurs but its in their DNA, says Emerson. It will be really interesting for visitors of this year’s Hannover trade fair to see the new developments and trends emerging from the symbiosis of automation, machine and apparatus construction with software.

Intensive Human-Technology Cooperation Instead of Workerless Factories

Trade fair manager Köckler explains that networked worlds will certainly not lead to workerless factories. The many new examples shown in Hannover on this topic highlight that Industry 4.0 boils down to a very intensive human-technology cooperation. Johann Soder, managing director of technology and innovation at SEW Eurodrive explained what the future could look like in his keynote address.


The globally operating drive manufacturer SEW gave an insight into implementing the vision of a networked industrial world in practice. Thus the company is already very close to the vision of a smart, modularly built and scalable plant in the new production and logistics plant in Graben-Neudorf. In this SEW-window production, as Soder calls it, there are no rigid production processes anymore, rather there are individual process chains connected with intelligent assistance systems.

It is clear to Soder: “Man will be at the centre of value creation even in the future. But he will be supported by a continuous performance transparency.” One thing is clear to the visionary and production specialist Soder nonetheles: “Many new ideas and approaches are required to implement the possibilities of a smart plant”. In Hannover exhibitors and professional visitors will be able to get a very close look at the implementation of a networked industry.