Nestlé's spring water brand Poland Spring is going to fill their water for the US market in 100 % recycled plastic materials (rPET). In this way, the company wants to increase the share of recycled materials in the country.
Stamford/USA — Poland Spring plans to be the first major bottled water brand to reach 100 % recycled plastic across its still water portfolio by 2022. Since January, the brand’s 1-liter bottles are made using 100 % rPET. In April 2018, the brand launched a premium offering, which are also made entirely of recycled plastic.
Fernando Mercé, Präsident and Chief Executive Officer of Nestlé Waters North America explained that the implementation of these plains were proof that a fully circular economy was within reach. This initiative comes just months after Poland Spring’s parent company announced that it will achieve 25 % recycled plastic across its US domestic portfolio by 2021. The company plans to continue expanding its use of recycled materials in the coming years, further setting an ambition to reach 50 % recycled plastic by 2025.
Poland Spring’s current packaging, which is predominantly made using PET plastic, is already 100 % recyclable, and the company views its push toward using more recycled materials to be the next phase in making its packaging more sustainable and addressing the issue of plastic waste. Using recycled plastic helps keep plastic out of landfills and oceans, and reduces greenhouse gas emissions compared to using virgin plastic.