Switzerland: Future of Food Givaudan Inaugurates New Protein Hub
Givaudan’s Protein Hub located at the company’s flagship Zurich Innovation Centre in Kemptthal, Switzerland aims to accelerate alternative protein development. Givaudan Fragrance & Beauty has also announced an 89-million-dollar investment for extending its production unit in Pedro Escobedo, Mexico with an aim to further strengthen its growth in Latin America.
Vernier/Switzerland – Givaudan recently expanded its global protein innovation network with a new Protein Hub at its flagship Zurich Innovation Centre in Kemptthal, Switzerland. The Protein Hub builds on Givaudan’s industry leading expertise in taste, texture, colors, proteins and ingredients, and provides the experts, technologies and equipment to help accelerate the development of alternative proteins.
“Around the world, many consumers are shifting to plant-based options and other alternatives for health and ethical reasons,” said Louie D’Amico, President Taste & Wellbeing. “The Protein Hub brings together customers, start-ups, academics, chefs and other partners to co-create protein experiences that not only taste great, but are good for body, mind and planet.”
Equipped with a state-of-the-art development kitchen and a pilot plant that includes a new high moisture extrusion machine, the Protein Hub is an integral part of Givaudan’s global protein innovation network. Customers can come to the Protein Hub to work on all types of applications and every aspect of the product development process, from initial ideation and consumer insights to hands on prototyping sessions – all with the aim of getting products to market quickly.
The Protein Hub brings together customers, start-ups, academics, chefs and other partners to co-create protein experiences that not only taste great, but are good for body, mind and planet.
Fabio Campanile, Global Head of Science and Technology, Taste & Wellbeing commented: “Creating delicious alternatives for meat, fish or dairy – from plant-based to fermented products – comes with a unique set of challenges and requires a holistic approach. At the same time, we realize that no one company can do this alone. We need to work together to address challenges, accelerate innovation and shape the future of food. The Protein Hub provides the ideal environment to make that happen.”
The opening of the ZIC Protein Hub follows the launch of Givaudan’s APAC Protein Innovation Centre in Singapore in April 2021.
Givaudan Fragrance & Beauty has recently also announced an 89-million-dollar investment in a new extension to its Pedro Escobedo (Mexico) production facility to further support its growth in Latin America across customer segments. In line with the Company’s 2025 strategy ‘Committed to Growth, with Purpose’, Latin America remains a key growth market for innovative and consumer-preferred fragranced products.
The new extension, which is planned to open at the end of 2023, will be outfitted with the most optimized level of automation, including automated logistics, allowing for high accuracy and efficiency. The expanded facility will be designed to be agile for the production of small as well as large traditional volumes to serve all customer segments from local and regional to global customers.