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K 2013 Expertise Worldwide – Düsseldorf Becomes Plastics-Capital for One Week

| Editor: Dominik Stephan

The K 2013, is just around the corner: This specialist trade shows “made in Düsseldorf” provides the highly innovative and fast-growing plastics and rubber segment with access to global markets...

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With over 3,000 exhibitors, K in 2013 will again be the undisputed flagship event of the polymer industry.
With over 3,000 exhibitors, K in 2013 will again be the undisputed flagship event of the polymer industry.
(Picture: K Online/Messe Duesseldorf)

At this year’s K trade show, the plastics and rubber industry are demonstrating a dynamic, innovative and confident stance. Machinery manufacturers, raw material producers and processors all over the world have gone to great lengths to prepare for this flagship trade show. They want to impress visitors with their innovative products. At K 2013, which takes place from 16 until 23 October in Düsseldorf, more than 3,200 exhibitors from all over the world will present the most comprehensive range of trend-setting manufacturing, processing and machining technologies in the world. The live presentations of complex production systems in the exhibition halls of Düsseldorf are unique.

Global players from Plastics and Polymers

In addition to the flagship fair which takes place at triennial intervals and is considered the most important innovation platform for the entire industry, the global players from the plastics and rubber industry require other suitable platforms that facilitate an active dialogue with customers. As an organizer of top events all over the world, Messe Düsseldorf is their ideal partner. In the wake of his company’s internationalization strategy, Werner Matthias Dornscheidt, CEO and president of Messe Düsseldorf, sees major benefits for the export-oriented plastics and rubber industry: “Specialist trade shows are still the ideal medium for moving into markets. As organizers of the K flagship fair, we have accumulated sufficient expertise and experience to create a product family that supports and accompanies our customers. The benefits of taking part in trade shows are clear: while taking only a negligible risk, exhibitors can present their product and service range, get to know their competitors face to face, make business contacts and win contracts. This way, export-oriented companies can use the time until the next K trade show in Düsseldorf to move into new, interesting markets.”

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